Event:
Measure Physician Engagement along the Quality Improvement Journey

Date and Time:
Thursday, January 10, 2008 1:00 pm EST

Presenters Info:
Brad Morton, Vice President, Business Development
Trevor Byrd, M.S., Senior Researcher, Research and Development

Duration:
1 hour

Description:
Physician Relations and Quality Care are top issues confronting hospitals today. With the changing landscape in healthcare, it is imperative that hospitals engage physicians in a shared quality improvement agenda.

Learn how Morehead's Model of Physician Affiliation™ collects key data about physician attitudes and behaviors that drive to the outcomes your organization desires (e.g., engagement, safety, quality, satisfaction, and financial performance).

Our proactive survey process provides your organization with the data and tools to transform the opinions of physicians into focused decisions, targeted action, and quantifiable results.

In this presentation, we will reveal Morehead's Physician Affiliation Survey Model™ and how it is helping leading hospitals measure physician engagement along the quality improvement journey.

Presenters Info:
Brad Morton, Vice President, Business Development

As a leader on Morehead's business development team, Brad leads product management and sales efforts for the physician satisfaction surveys and services.

Brad has fourteen years experience in healthcare. Before joining Morehead, Brad served as a Product Director for a large professional services and informatics organization that supports the healthcare industry. There he helped hospitals use products and services to drive improvements in quality, safety, revenue cycle, patient satisfaction, and employee satisfaction. Brad holds a B.A. degree in Biology from the University of North Carolina .

Trevor Byrd, M.S., Senior Researcher, Research and Development

As an integral member of Morehead's R&D group, Trevor designs custom solutions to help clients gain insight into human capital issues. Trevor leverages his extensive experience with advanced statistical analysis techniques by applying cutting-edge data modeling strategies that help customers contextualize survey results and effectively target the key issues driving performance.

Prior to joining Morehead, Trevor taught psychology at the university level. He has conducted and presented organizational science research at numerous national and international conferences. Trevor holds an M.S. degree in Industrial/Organizational Psychology from Virginia Tech and will complete his Ph.D. in spring 2008.